>ally love the Nintendo Wii, though I have never played the system. Sorry just not a console type. However I think their marketing strategy was brilliant.

Nintendo took a very basic business principle and lifted it way beyond the extreme. Find a need and fill it: or in Nintendo’s case find an epidemic and build a fun solution to help fight it.

Wii is being used for more than just another way to kill time. It can be found in hospitals and nursing homes helping the injured regain their mobility.

So, can you do this with your website? Filling a need is one of the first and basic principles of business. But can you push the envelope and go beyond it?